Loyola has an impressive history of broadcasting. Loyola founded WWL radio from experiments by the physics department in the early 20th century. WWL radio expanded over the years to include WWL-TV and an FM station as well. Loyola sold WWL in the 1989 and the proceeds helped fund its endowment and future growth of the university. Years before WWL was sold the university started up an AM Carrier-Current station with the call letters WLDC. Carrier-Current is a method of broadcasting that utilizes the power lines in a building and can only be received within short distance of the power lines that serve as the radiating antennas. This limited the listening audience to only faculty, staff and students who were on Loyola’s campus. Despite this limitation the station continued as a teaching environment hosted by the School of Communications until it was closed in 1996.
In 2005, the Music Industry Studies program at Loyola put together a proposal to bring the station back as an Internet-only radio station and utilizing the facilities of the former station. Professors John Snyder, Mark Glenn, Ann Gabriel, and student Nick Thomas wrote the proposal that was presented to the University Communications Committee. After the proposal was approved it went to university president Father Kevin Wildes desk for approval and it was granted in 2006. Along with enormous help from Dr. Robert Thomas and other Communications faculty we began to spread the word that the station was coming back. The name Crescent City Radio was selected for the new station because FCC assigned call letters were not required, and also because the new station would serve as an outlet for New Orleans and Loyola via the Internet.
Then the real work started to rebuild the former station. Equipment was donated, facilities renovated, and student groups were formed. Professors Mark Glynn and John Crutti were appointed faculty advisors to the effort, and the we started rebuilding the music library. Today the station is growing with new student staff, newer equipment and a great team of motivated individuals who will propel it into the future.
The new internet station went online Spring 2008.